The Prom Project 

After a seven-year run, we are bidding a fond farewell to The Prom Project, the program that gave birth to Athena’s Warehouse back in 2009. Call it the Seven Year Itch, but in 2016 we are focusing on deeper ways of empowering young women in the Buford Highway community, such as:

  • A one-on-one mentorship program for freshmen girls at Cross Keys High School. For the first time, we will be extending our reach to girls ages 13-14, when girls are already vulnerable to issues like low self-esteem, eating disorders, and teenage pregnancy
  • In collaboration with Raksha, we will be offering group therapy sessions to address the all-too-common traumas — including sexual assault, bullying, and self-harm — that our participants often experience
  • We’ll be keeping the spirit of The Prom Project alive through our annual Career Day by outfitting each girl with business attire so she can look and feel work-ready
  • Finally, we will provide additional support to girls from the Future Business Leaders of America

Looking Back
Through The Prom Project, we served over 350 girls from Cross Keys High School, Clarkston High School, Maynard Jackson High School, and Grady High School. Collectively, our participants contributed over 1,000 hours of community service to Project Open Hand and Hands On Atlanta’s tutoring program at Parklane Elementary. In addition, we donated more than 250 dresses to a variety of community events, such as Dinner For Divas, an annual gala for survivors of domestic abuse; a formal ball for WITNESS (Women In Transition Needing Edifying Stress Free Surroundings); a fashion show on positive body image by CPACS (Center For Pan Asian Community Services); Joy Prom for girls with special needs; Salem High School’s drama club production of Cinderella; and the Diva-Fella prom, a dance for teens who have never experienced a prom before.

Dress Donations
We'll be donating our inventory of prom dresses to local organizations with missions similar to The Prom Project, including:

  • The Enchanted Closet
    The mission of the Enchanted Closet is to physically, mentally, and emotionally outfit Metro Atlanta high school girls from low-income families through programs that prepare them for social and professional milestones.
  • Dress of My Dreams
    Dress of my dreams provides dresses to young ladies in financial need for prom and other formal functions.
  • American Kidney Service
    Donate your prom dress to AKS, a non-profit health organization that provides financial aid for living expenses and medical-related costs to people suffering from chronic kidney disease. 

Thank You
With your help, hundreds of girls felt beautiful and confident on their special prom day. While we are sad to say good-bye to The Prom Project, we will be working on making girls feel worthwhile every single day.